Debuting in 1978, the Porsche 928 served as a prospective front-engine replacement for the Porsche 911. When designs for the new vehicle were first introduced, the concept called for a more modern take on the 911, whose designs dated back to the 1940s. With its stunning front-engine V-8 engine, the Porsche offered a completely different look to other vehicles when it was first introduced to the public.
The launch of the 928 came during a time when the world was reeling from an economic crisis. Operating under new leadership complete with an entirely new marketing department, the company known for its sports cars was ready to put a grand touring car on the road. The Porsche 928 was the result. In order to help prepare for the launch of the vehicle, Porsche rolled out twelve prototypes. The public gained its first look at the new vehicle at the 1977 Geneva Auto Salon. The next year, the Porsche 928 received the European Car of the Year Award. During the next two years of production, Porsche witnessed the largest yearly sales in the company's 18-year history. Between 1978 and 1995, more than 60,000 of the Porsche 928 were produced.
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