eEuroparts.com, the #1 online retailer for Saab, Volvo, and BMW parts, is pleased to announce exciting new features to their website. eEuroparts is always working to make every visitor’s experience with eEuroparts.com as rewarding as possible. New for the holiday season are four improvements and additions that will greatly enhance eEuroparts.com and anyone who interacts with it.
Natural Language Based Search – eEuroparts.com has developed a super-fast proprietary language based result system. Previously, a shopper would have to match a part name or part code exactly to the item or items on the site. After listening to customer feedback and analyzing the search data, eEuroparts found that many people search not literally but intuitively; that is, they search for terms like “BMW Floor Mat” or “Saab 9-3 Fog Light Assembly” instead of an exact part name. Under the old system these types of searches may not have returned any results, even though dozens of parts should have displayed. After 3 months of development, eEuroparts has created a search method that cuts missed searches by 60%. An added bonus is that the new search system is actually faster than the old one, meaning customers can not only find exactly what they are looking for, but they can get to it faster. Also, every search result is sorted by “Ranking”, which means when a customer enters a text search, eEuroparts.com returns the items that they are most likely looking for.
Specials – Like any online retailer, occasionally eEuroparts buys items that sit around in the warehouse until they get placed on Clearance. The old eEuroparts.com site had a long list of Clearance items that was popular but unwieldy. Rather than give the customer a long list to wade through, eEuroparts has streamlined the process to make it easier to find items that are on Sale or Clearance and that fit only the vehicle the customer is buying for. Now users will see a new category called Specials in both the Vehicle Selector at the top of the page and in the left hand category column. The Specials category will contain both Sale and Clearance items that fit your vehicle. It is a simple way to pass the savings on to the consumer.
Gift Cards – eEuroparts gift cards are already a big hit for those who want to get the wrencher in the family something for the holidays. eEuroparts offers a plastic gift card that ships for only $1.95 and can be redeemed right on the website, or they can havel a gift card code emailed to them last minute for no extra charge. eEuroparts gift cards make a great stocking stuffer this season.
Product Sorting – Customers can now sort their search results by “Best Match”, “Part Name”, “Price”, and “Part SKU”. These new sort features are located at the top of each search results page. It’s now easier to find exactly what the shopper is looking for based on whatever information is at hand.
